Direct Traffic: What it isn’t and how to fix it.

Direct Traffic can be misleading data point and it can cause big marketing mistakes. It’s important to fully understand this traffic channel and what can be done about it. Here, we discuss what it is and what to do about it so that we’re making the best marketing decisions possible.

UTM… codes? parameters? suffixes?

Are you trying to find a better way to track links and analytics through all the different ways you are sharing? Are you having a difficult time giving everything a source? UTMs might just be the ticket.  UTMs allow us to take one extra step in tracking web traffic. UTMs will let you know exactly […]